You have a blog? You don’t know what to write..
You don’t have a blog… You want one but… You don’t know what to write!
You have a blog / you don’t have a blog but it doesn’t matter anyway because you just can’t write!
Here are some ideas for blog posts you can write, right now!
Answer a question!
First start by thinking about what questions your customer normally asks you about your service or product.
For example: you are a lawyer – people always ask.. Do I need to send a contract when I get a new client?
You have a question to answer, so you have a blog post! – Now sensationalise it a bit to get people to read it!
‘Why you could lose it all if you don’t have a contract in place when you take on a new client!”
Or something along those lines!
Now go… Write it! – it was easy wasn’t it?
Do you know why it was so easy? Because this is your specialty! You know the answers to these questions – One would hope you do!
Think about what you do on a day to day basis and what the benefits are of what you do – for example: you are a professional photographer people always say that there’s no point in paying for a professional photographer because they can use their iphone to take the images!
To you this is shocking! Because you know the benefits of using a professional with professional equipment for corporate images and the results are far superior to using an iphone but they don’t! – so
You must educate!
My blog post suggestion for you is:
DIY wedding photography disasters!
Why DIY photos can ruin your brand!
There, 2 pretty sensational blog titles! – now wrote them – the first one is tougher because you will need to look into it a bit! But I am sure you’ll be able to find some horror stories online and compile them into a list! The second is so easy for you because you have to tell people this info all of the time!
Put them straight!
And finally you may have competitors who are giving out the wrong info constantly! You can’t tell potential clients or your circles because it’s unprofessional to talk about the inconsistencies of competitors! Plus why waste your valuable pitching time talking about someone else?
Set the record straight with a blog!
You are a nutritionist! Your competitors are always saying you should eat grains and nuts for protein but you know that grains and nuts aren’t really a natural part of a human diet! You believe that red meat and fish are the best foods to boost protein levels!
Blog it! –
Why nuts and grains can ruin your health / make you fat!
forget everything you know about healthy eating! You are wrong!
Why meat based protein is the best thing you can eat to make you lose weight!
Easy – myths dispersed – questions answered and everyone comes off educated!
Go – go and write your blog now!
I’d love to see what you wrote about! Feel free to show your blog off by posting below!